Before anything else, Bombers Original is a pioneering brand, intimately related to eachevolution's key-step of this cult fashion item called Bombers.
The iconic navy blue or khaki military jacket was created in the early 50's for the US AirForce's pilots. Since then, it adopted a flashy orange lining, the « warning signal » aimed atfacilitating rescue of pilots in distress.
Hence, marketed by a handful of leading brands including Bombers Original, its popularity grew dramatically until he came in a large variety of colours. The short jacket model with puffed sleeves is now a cult article of clothing made famous both by Vietnam veterans and Hollywood's superstars like Marilyn Monroe or James Dean.
Hijacked through the years by all the crews who took part in fashion and pop culture's history, from the Mods and Skinheads not to mention Hip-Hop movement's initiators, the Bomber became gradually a must have.
Bombers Original has accompanied each of these cultural changes until the late 90's.However, to the utter dispair of purists, the company ceased production at dawn of 2000.
And sure enough, Bombers Original rose up from the ashes again, driven by a strongidentity and a rich historical background, source of its unquestioned legitimity.
2007 saw the brand's revival impulsed by a team of young streetwear passionates cradledby the Top Gun soundtrack who cultivate Mods aesthetics. Silent witness of a gradual reappropriation of this menswear classic by big names of rapand techno movement, Bombers Original's team decided to launch a redux version of thelegendary garment.
Thanks to its unequivocal name, Bombers Original clearly embodies the Bombers' quintessence. The concept succeeded in ensuring the continuity of an historic brand, whilegiving it a fresh creative boost, revisiting the timeless classic that Bombers represents andadapting it to the demands of urban clients and trend setting customers.